SEO Expert

Role Overview:

We are seeking an experienced and results-driven SEO Expert to join our dynamic
team. The ideal candidate will have a strong background in on-page and off-page SEO,
keyword research, technical optimization, and performance analytics. You will be
responsible for improving search engine rankings, increasing organic traffic, and
providing strategic SEO recommendations aligned with client objectives.

Key Responsibilities:

● Plan and execute comprehensive SEO strategies, covering on-page, off-page,
and technical aspects to boost organic search rankings.
● Conduct keyword research, SERP analysis, and competitor benchmarking to
identify opportunities and inform content strategy.
● Perform regular technical SEO audits and address issues related to crawlability,
site speed, mobile optimization, indexing, and structured data.
● Optimize website elements including meta tags, headings, internal linking, URL
structure, and overall site architecture.
● Build and manage high-quality backlinks through ethical, white-hat link-building
methods such as outreach and digital PR.
● Monitor and report SEO performance using tools like Google Analytics, Google
Search Console, SEMrush, Ahrefs, and Screaming Frog.
● Stay updated on algorithm changes, SEO trends, and AI-driven platforms,
collaborating with content and development teams to implement best practices.
List and manage the company’s presence on AI-powered discovery platforms (e.g.,
ChatGPT plugins, AI directories) to enhance visibility and reach.

Required Skills and Qualifications:

● 2+ years of hands-on SEO experience, preferably in a digital marketing agency or
in an SEO-focused role
● Strong understanding of search engine algorithms, ranking factors, and SEO best
practices
● Experience managing SEO strategies for both local and global markets, including
Google My Business optimization
● Proficiency in SEO and analytics tools such as Google Search Console, Google
Analytics, SEMrush, Ahrefs, Screaming Frog, and Google Keyword Planner
● Familiarity with HTML, CSS, and basic website architecture
● Experience working with CMS platforms like WordPress, Strapi, Drupal, Webflow
and website optimization tools
● Knowledge of A/B testing, local SEO, and SEO reporting
● Strong analytical skills with the ability to interpret performance data and make
data-driven decisions
● Excellent communication and interpersonal skills to collaborate with
cross-functional teams
● Proven ability to handle multiple projects and meet deadlines efficiently
Preferred Qualifications
● Bachelor’s degree in Marketing, Digital Marketing, Communications, or a related
field
● SEO certifications from Google, HubSpot, or SEMrush (preferred but not
mandatory)
● Basic understanding of website development, HTML/CSS, and technical SEO
concepts (e.g., page speed, mobile optimization)

Salary: 2 LPA – 3 LPA
Apply Now: recuitment@nesasoftware.com or 75938 33665